Beauty
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The Best Beauty Looks From the 2025 Met Gala

The 2025 Met Gala is bringing fashion's most anticipated night to life with an equally show-stopping display of beauty. As always, the star-studded event is proving to be the ultimate playground for boundary-pushing style, where the glam becomes an extension of the couture on the red carpet. Over the years, the event has delivered unforgettable moments — including Gigi Hadid's frosted silver lashes for "Camp," Rihanna's radiance for "Heavenly Bodies" and even Kim Kardashian's wet hair and bron...

info@hypebae.com (Hypebae) Mon, 05 May 2025 Hypebae
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Kosas Unveils a "Juicy" New Cleansing Duo for Dewy, Clean Skin

Kosas is gearing up to launch something super juicy — its dual-cleaning system. The "Plump + Juicy" "Comfy Clean" Gel Cleanser and "Cushiony Calm" Botanical Cleansing Oil are the perfect skincare duo for taking off the day, whether you're wearing makeup or you're just going barefaced.First, the gel cleanser assists in clearing pores of oil and buildup while it boosts hydration with ingredients like allantoin, panthenol, beta-glucan and hyaluronic acid. Then, the cleansing oil does the rest of ...

info@hypebae.com (Hypebae) Thu, 01 May 2025 Hypebae
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How a Quarter-Life Crisis Sparked Sasha Plavsic's Cult-Favorite Beauty Brand

At 30, Sasha Plavsic found herself at a crossroads — searching for clarity, direction and a deeper connection to her everyday choices. "I moved back home to my hometown, Vancouver, trying to find a sense of purpose," she tells Hypebae. It was during this period of transition that her mother, a lifelong advocate for clean living, nudged her to take a closer look at the products she relied on daily. What she uncovered shocked her: "Many of the ingredients in my makeup weren't as safe as I had be...

info@hypebae.com (Hypebae) Wed, 30 Apr 2025 Hypebae
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Benefit Launches First New "Benetint" Shades Since Its Creation in 1976

After nearly fifty years of offering a single shade, Benefit Cosmetics' beloved "Benetint" is finally expanding its color range — adding the shades "Raspberry" and "Dark Cherry." Alongside the launch, the brand's releasing a visual campaign starring influencer Dezi Perkins."Raspberry" and "Dark Cherry" contain the same formula as their predecessor, "Rose." They'll deliver that signature sheer, buildable flush makeup fans know and love — just with a deeper, moodier twist. The product is known...

info@hypebae.com (Hypebae) Wed, 30 Apr 2025 Hypebae