Culture
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How Karrueche Tran and Bloody Osiris Bring Courvoisier’s Pregame Rituals to Life

Sometimes, the best parts of a night out aren’t the main event but the moments that lead up to it — the pre-party drinks, picking out your best look and the thrill of anticipation. Courvoisier’s latest campaign, “Bring Your Own Courvoisier, #BYOCV” encapsulates this experience through an immersive film and events across major cities that turn the pregame into the main attraction.The cognac brand has been getting the party started since the 18th century — it was the spirit that guests...

info@hypebae.com (Hypebae) Tue, 10 Jun 2025 Hypebae
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The ‘Wicked: For Good’ Trailer Has Everyone in Tears

Wicked: For Good has been the hot topic since part one wrapped -- oh, that and Cynthia Erivo and Ariana Grande's growing friendship. At this year's CinemaCon, Elphaba (played by Erivo) and Glinda (played by Grande) revealed the trailer for part two. Little did we know, the trailer would leave every fan in tears.WICKED: FOR GOOD OFFICIAL TRAILER SMASHED— danix (@_rey_danix) June 10, 2025"As soon as Ariana started singing 'For Good,' the tears started pouring," one Wicked fan commented undernea...

info@hypebae.com (Hypebae) Tue, 10 Jun 2025 Hypebae
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Karrueche Tran Hosted a Courvoisier Dînatoire Party in NYC to Kick Off Summer

“Bring Your Own Courvoisier, #BYOCV” is all about bringing the energy with you when you walk into a room and embracing the party before the party. It’s about highlighting the pregame moments that set the tone for the night and the anticipatory energy that invigorates the moment, which the cognac brand showcases in a new short film starring Emmy Award-winning actress Karrueche Tran and stylist Bloody Osiris.In the film, the two show how they bring their own Courvoisier, elevating nights out...

info@hypebae.com (Hypebae) Mon, 09 Jun 2025 Hypebae
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8 of the Coolest Queer Fashion and Music Photographers to Follow

This Pride month, we're looking at the creatives behind the lens, the ones who continually inspire us with their fashion prowess, approach to imagery and unique styles of creative direction. Whether it's their signature aesthetic style and color palette, subject matter or the impressive roster of brands they work with, there's plenty of inspiration to be found on the Instagram pages and websites of these creative visionaries, so if you don't already, it's time to click that follow button.To help...

info@hypebae.com (Hypebae) Mon, 09 Jun 2025 Hypebae