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Burberry’s Big Swing Will Surprise You

Burberry is bringing the Swinging Sixties back, baby. For Spring/Summer 2026, Daniel Lee returned to Perk Field in Kensington Gardens, staging a collection that built on the house’s renewed dedication to music and fashion’s long love affair with musicians. Just look at the FROW: Raye, Olivia Dean, Central Cee, Skepta, Alexa Chung, Elton John and Twiggy all took pride of place. The festival intent was clear to see from that alone.Then there was the tent venue itself. Painted with blue skies a...

info@hypebae.com (Hypebae) Tue, 23 Sep 2025 Hypebae
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Reformation's New Nara Smith Collection Is "Made from Scratch"

Reformation has a habit of teaming up with some incredibly fun names, from the effortless Devon Lee Carlson to the more surprising Pete Davidson; there's always someone. Next up on the brand's collaborator list is Nara Smith, who joined forces with the brand to drop a collection "Made from scratch," of course...Taking inspiration from theatrical female leads and main character energy, the casually chic collection features timeless styles like floor-length skirts and vintage-inspired faux furs. D...

info@hypebae.com (Hypebae) Tue, 23 Sep 2025 Hypebae
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Our First Official Taste of Demna's Gucci Is Finally Here

Demna was first appointed Gucci's new creative director earlier this year and since then, all eyes have been on the former Balenciaga designer to see how he'd reshape the house's vision. At long last, the answer has arrived and our first taste of Demna's Gucci is finally here.The new campaign is titled "La Famiglia" and, according to the press release, is a "study of the 'Gucciness' of Gucci," exploring how the brand manifests as a mindset and its own unique language. Presenting framed portraits...

info@hypebae.com (Hypebae) Mon, 22 Sep 2025 Hypebae
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KSENIASCHNAIDER Debuts Lee Cooper Collab and Cubic Denim for SS26

KSENIASCHNAIDER presented its Spring/Summer 2026 collection at London Fashion Week this season, exploring "what it means and how it looks to be a modern human." Titled "UTC+0," the collection opened with an evolution of the brand's cubic denim line, which first debuted at Ukrainian Fashion Week in Kyiv last season.Blending Schnaider's distinctive denim vision with oversized and exaggerated silhouettes, the cubic range represents the brand's desire to think outside of the box and challenge the st...

info@hypebae.com (Hypebae) Mon, 22 Sep 2025 Hypebae