ISAMAYA just added two new eyeshadow palettes to its coveted lineup. The "Core 1" and "Core 2" palettes are a take on the brand's sold-out Industrial Palette — only this time with updated formulas, shades and high-impact sparkle. Plus, the brand brought back the most popular shades from the original palettes. Just like the rest of ISAMAYA's makeup products, the palettes are vegan and cruelty free.While "Core 1" references the original "Industrial 1.0" palette with 14 metallic and iridescent sh...

Isamaya Ffrench and Collina Strada are a match made in heaven, and the beauty details at the brand's recent NYFW runway show are proof enough. While the SS26 collection featured puffy bubble hems and hair hats — the beauty looks, made possible by Lashify, included feline-inspired pastel lashes and iridescent eyeshadow.When conceptualizing the looks, Ffrench referenced Hillary Taymour, Collina Strada's creative director, and what she calls her "animal-inspired vibe." Leaning into wide-bridged, ...

BELLAMI, the coveted hair extension brand, officially launched its "Beautiful Extensions of You" campaign. Tapping celebrity hairstylists Jen Atkin and Justine Marjan, the brand is hoping to reframe the conversation surrounding hair extensions. By highlighting hairstylists and their clients, the first part of BELLAMI's campaign empowers its customers to "be full of themselves."For the first part of the platform, BELLAMI is emphasizing the idea that hair extensions should be recognized as an esse...

Drawing inspiration from "Le Dix," Balenciaga's first-ever perfume created in 1947, the brand has unveiled a collection of 10 fragrances in homage to the original scent. The new collection aims to honor the legacy of the brand while simultaneously shaping its future.Balenciaga is attempting to merge its roots with its current ethos by referencing the original perfume created by Cristóbal Balenciaga for the creation of the brand new fragrance line. Similarly to the 1947 bottle, the new perfumes ...