The 2025 Victoria's Secret Fashion Show brought us a multitude of notable beauty moments. While the brand payed homage to previous years by bringing back the coveted voluminous blowouts, powerhouse Pat McGrath was responsible for executing glowy makeup looks. With angels Quen Blackwell and Angel Reese walking the runway for the very first time, the Victoria's Secret Fashion Show is officially entering a brand new era.When conceptualizing the glam, Adam Selman, the brand's creative director, had ...

Skinny brows and smokey eyes are back, which means the comeback of concealer lips is long overdue. While the makeup trend is already prominent on fashion week runways and Gabbriette's personal beauty rotation, MAC Cosmetics is harping on our obsession with 2000s beauty by bringing back its coveted Pro Lip Erase. After being briefly discontinued, the makeup artist staple has officially returned — just in time for the Y2K renaissance.Personally, I've always admired MAC's editorial aesthetic and ...

Luxury beauty brand Hyrular has officially landed. Inspired by sci-fi visuals and avant-garde fashion, Hyrular is attempting to merge top-notch makeup products with the surreal. Led by CEO David José, visual director Bryan Huynh and beauty director Mollie Gloss, Hyrular hopes to carve out its own niche in the makeup space. With this in mind, the brand's debut brings us its first-ever product: the Nebubalm lip balm.Fusing Huynh’s hyperreal vision and Gloss' avant-garde makeup aesthetic, Hyrula...

If you're a fragrance fan, Rahasya is a name you need to get on your radar. Launched just one year ago, the Singapore-based fragrance house has already released several core scents, each embodying the vibrant spirit of India through a contemporary lens.It aims to reposition and represent the niche perfumery that lives on the subcontinent, bringing its culture to life with high-quality fragrances rooted in memories and design-led storytelling. Founded by three friends: Sachit and Utkarsh from Ind...