PUMA's latest campaign, "Go Wild," isn't just about running -- it's about everything that comes with it: the struggle, the grind, the sweat. But most importantly the highs.Set to a track inspired by Afroman's early '00s hit Because I Got High, the film cleverly syncs its visuals with the adapted lyrics, adding a dose of humor and an all-too-relatable truth: once you've tasted the runner's high, you'll always be coming back for more. Runners will get it. Non-runners? Well, maybe it's time to find...

As she enjoys her Wicked hiatus, Ariana Grande teases the deluxe release of her hit album, Eternal Sunshine -- with a surprise: her first short film, Brighter Days Ahead.On March 10, Grande announced the deluxe version of her last album. Fans immediately lost it and thanked their favorite for keeping them fed with new releases. Little did they know, the "thank u, next" singer wasn't done with her announcements. View this post on Instagram A post shared by Ariana Grande (@arianagran...

We're all aware of football shirt sponsorships to some extent, but Manchester City is steering the game in the right direction with their latest partnership. The football club has teamed up with snuggs, making them their official period underwear partner, with star defender and first-team captain Alex Greenwood stepping in as the brand's ambassador. To mark the collaboration, snuggs is launching a co-branded collection of high-performance period underwear, designed to keep athletes comfortable a...

As Jonathan Anderson gears up to leave LOEWE, the brand looks back on the designer's biggest and best moments. In celebration of Anderson's 10th anniversary, LOEWE is launching a large-format monograph that captures the influence and innovation of his decade-long tenure.Dubbed Crafted World: Jonathan Anderson's LOEWE, the book acts as a visual retrospective of Anderson's collections and initiatives, celebrating his defining moments. Across 636 pages, the book features highlights like the designe...