Beauty
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"Boyfriend Blush" Is The New Makeup Trend Taking TikTok By Storm

TikTok is home to millions of makeup tips, tricks, trends and hack videos and the current topic of discussion is "Boyfriend Blush."TikTok content creator, Mallory Osses, shares in a video that the trend is not new and has been around for at least the last decade, mainly in high fashion, editorial and runway makeup. She describes the trend as the perfect way to bring a "youthful and sporty" flush to the face. Using a photo of Prince William and Harry, she shows how the natural redness on their ch...

info@hypebae.com (Hypebae) Tue, 21 May 2024 Hypebae
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Uncle Waffles On What It Really Means To Be "The Princess of Amapiano"

Amapiano, a South African-bred music genre likened to house music, has been on a steady takeover of global airwaves for the past few years. Among the musicians leading the charge is Uncle Waffles, an international DJ, artist and producer who shockingly just learned how to DJ four years ago.In fact, Waffles tell us that she never wanted to be a DJ and only learned the skill to better understand the craft of the DJs that frequented the studio she worked at. An innate interest turned into a fruitfu...

info@hypebae.com (Hypebae) Tue, 21 May 2024 Hypebae
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What's the Deal with the "Pink Tax" on Gender-Based Hygiene Products?

Despite some next-gen brands adopting gender neutral marketing strategies, the beauty industry is still largely gender-based. "Feminine" products are typically seen in brightly colored packaging or sprinkled with glitter and floral patterns, while "masculine" products lean into hues of blue, grey or plain black.Beyond the clear gendered distinction in a product's appearance and even scent, many products are priced by gender as well. Traditionally, women's products cost more than men's products, ...

info@hypebae.com (Hypebae) Mon, 20 May 2024 Hypebae
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Is Hailey Bieber Teasing A New Rhode Product In Her Latest Pregnancy Pics?

Hailey Bieber and her husband Justin Bieber recently announced they're expecting their first child together via an Instagram carousel of the most heartwarming photos. The duo broke the internet with the news and left fans anxiously waiting to see how she will slay her pregnancy looks.Since then, the Rhode Skin founder shared another round of photos on social media, bringing her followers up to speed with what she's been up to and showing off her first round of pregnancy fit pics. Yet, a deeper l...

info@hypebae.com (Hypebae) Fri, 17 May 2024 Hypebae