Beauty
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7 Key Skincare Trends That Experts Predict Will Be Huge This Year

As each new year rolls around, so too does a whole wave of new skincare trends, products, and ingredients that promise to revolutionize our beauty routines. While many trend roundups cater to the wacky and weird, I prefer to step back from the hype and controversy and guide you (and your skin) toward the innovations worth investing your time and money (and face) in. Whether you enjoy experimenting with newness or prefer to stick to what you know, being aware of the latest skincare trend...

Grace Day Fri, 26 Jan 2024 Who What Wear
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The One Winter Coat Fashion People Regularly Wear to Look Wealthy

Calling all mob wives.Although we yearn for spring to come faster (albeit for warmer temperatures or the chance to switch up our wardrobes), the harsh truth is that we're still in the midst of winter. Sure, we can try to be in denial by putting off pulling our puffer coats, thermal layers, and snow boots out of storage, but eventually, we have to face it. When that moment comes, it can be hard to succumb to the idea that your sartorial choices must be based more onfunction than fashion. But wh...

Jasmine Fox-Suliaman Fri, 26 Jan 2024 Who What Wear
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Do Eye Shadow Primers Really Do Anything? My Before-and-After Photos Say It All

If you ask any makeup artist, they'll likely tell you primer is seriously key. Whether you're using it as a base for your foundation or on your lids, it can make all the difference in your look. Although it can be an amazing product that helps grip your makeup so it stays in place, it can also feel a tad unnecessary if you like to keep it simple.If that sounds like you, I'll let you in on a little secret: Concealer can often work just as well and might even save you a few bucks. It's my ...

Shawna Hudson Thu, 25 Jan 2024 Who What Wear
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Sorry to the Basics in My Closet—These J.Crew and Nordstrom Finds Could End You

Do you ever start shopping and realize that you don't just want one or two items but suddenly crave an entire wardrobe overhaul? Same. On a recent perusing of the new arrivals section on of my favorite sites, I came across so many strong pieces that I started envisioning a whole new wardrobe with these chic updates. More than anything, it was the wardrobe basics that really caught my eye and made me consider replacing the very versions in my own closet to start off 2024 on a strong note.Thes...

Anna LaPlaca Fri, 26 Jan 2024 Who What Wear