Huda Beauty will serve as the official sponsor of the first-ever Miss Universe Palestine, Nadeen Ayoub, during her participation in the Miss Universe pageant next month. Citing Ayoub's close ties to women's empowerment and activism, Huda Beauty says the partnership is a direct representation of the brand's core values.Beyond being crowned Miss Universe Palestine, Ayoub is also the founder of Olive Green Academy and Sayidat Falasteen Foundation — which both aim to empower the community through ...

Stefflon Don, rapper and songwriter, is venturing into the beauty world. The star just announced her very own line of fragrances, Don.Beauty — along with a discovery set of six scents as its first launch. Referencing her Caribbean and British influences, the perfumes are said to embody different moods while also drawing inspiration from aura mapping and energetic shifts.Developed by CPL Aromas, the Don.Beauty scents are infused with premium ingredients and complex olfactive structures that are...

With roots in India and all over the world, Brooklyn-based brand abacaxi has just unveiled its first fragrance. "Tropic of Sheena" is described by the brand as smelling like "a stroll through the rainforest at dusk." Similarly to the artisanal techniques and slow fashion practices of abacaxi's garments, the new perfume is bottled by hand and infused with natural extracts.When conceptualizing the scent, the brand's creative director Sheena Sood referenced her memories traveling the world in orde...

Thanks to TikTok, the references for makeup looks are seemingly never-ending. Recently, beauty fans on the platform have looked to the makeup aesthetic from the year they were born to experiment with new glam. But, just like most short-lived trends on TikTok, creators have turned it into a brand new look entirely — this time, one that draws beauty inspiration from the year our moms were born.While the original birth year makeup trend harped on the '90s renaissance and our obsession with nostal...