Beauty
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Coach's New Soho Sneaker Isn't Just for Walking...

Coach recently dropped its new Soho Sneaker silhouette and to celebrate, the brand has released a campaign that highlights its versatility. Titled "Not Just For Walking," the new release stars singer Audrey Nuna, model Giovanna Ramos, college basketball player Tahaad Pettiford, WNBA player Satou Sabally and NASCAR driver Toni Breidinger.Designed to follow you along all parts of your life, the Soho sneaker first made its debut during Coach's Spring 2025 runway show. Taking inspiration from the cr...

info@hypebae.com (Hypebae) Thu, 24 Apr 2025 Hypebae
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Dove and Emma Chamberlain Want Your Shower to Smell Like Your Coffee Order

Dove and Emma Chamberlain's coffee and beverage brand, Chamberlain Coffee, are partnering to launch a new body care collection built for the gourmand beauty lover. The Plant Milk Cleansing Collection features four body washes that feature plant milk as its base ingredient, infused with café-inspired scents to fuse skin-nourishing formulas with dessert-inspired indulgence."Self-care is whatever you need it to be – it's about being intuitive with yourself and what you need. Whether it's a coffe...

info@hypebae.com (Hypebae) Thu, 24 Apr 2025 Hypebae
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The Merger of Food and Beauty Is Indulging All of Your Senses in 2025

If your cosmetic bag looks more like a dessert menu these days, you're not alone. Food has always been more than fuel — it's comfort, culture and an integral part of our lives. Food is crossing over into beauty, borrowing from the kitchen to reinvent what beauty can smell, look and feel like. From whipped textures that feel like frosting to scents that echo your favorite coffee order, the beauty world's appetite for the delicious is no novel trend. Consumers are increasingly seeking products t...

info@hypebae.com (Hypebae) Thu, 24 Apr 2025 Hypebae
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The Ordinary's New Pop-Up Exposes the Price of Celebrity Endorsement in Skincare

In a daring move to expose what's inflating skincare prices, The Ordinary is bringing an immersive pop-up, "The Secret Ingredient," to the SoHo neighborhood of New York City. From April 25 to 27, passersby can step into the sensorial experience that visually unpacks the true cost of celebrity endorsements in beauty.During the brand's three-day stint, visitors can journey through several interactive exhibits, photo moments and one-on-one discussions with scientists."With some celebrity endorsemen...

info@hypebae.com (Hypebae) Thu, 24 Apr 2025 Hypebae