For the release of Miu Miu Beauty's new "Miutine" perfume, the brand tapped tennis champion Coco Gauff to be U.S. ambassador of the fragrance. Along with fellow ambassadors Chloë Sevigny and Paloma Elsesser, Gauff is the face of the perfume and the beginning of Miu Miu Beauty's newest era. Known for its irreverent nature and sweet yet earthy scent notes, "Miutine" is multifaceted and complex — just like Gauff's triumphant tennis career.Citing her rhythm and precision, Miu Miu says Gauff's abi...

The holiday season is right around the corner, which means there's a plethora of new advent calendars to pick up. Whether you're a chronically-online TikTok doomscroller or just want in on the unboxing fun, chances are, there's a beauty advent calendar to suit your fancy. Luckily, everything from skincare to fragrance is making an appearance this year — but that doesn't make tracking down the best advent calendar any easier.2025 was a huge year for beauty, and that's evident in all of the majo...

Katseye's Beautiful Chaos tour was one of the last big fashion moments of the year. The girls' perfectly coordinated outfits always bring their personalities to life, but the footwear caught the eye on this tour. Night after night, the girl group wore bespoke adidas boots on stage, inspired by vintage boxing silhouettes and retro styles.Designed by stylist Katie Qian, two styles of knee-high boots were on heavy rotation for all 16 tour dates. Grungy, fur-detailed pairs were offset by multi-color...

In honor of the year coming to a close, we're rounding up the most impactful beauty moments with the latest installment of Hypebae Best.As 2025 wraps up, it's impossible not to acknowledge all of the monumental moves made this year in the beauty category. In addition to buzzy new perfume launches like Vyrao's latex-infused sex fragrances, the year also emphasized an increase in consumer awareness along with the growing interest in science-backed skincare ingredients over brand clout. We're more ...