Halsey has announced the drop of their second makeup brand, af94, which is due to launch exclusively in Walmart next week on July 25.The brand's name is a combination of Halsey's birth name (Ashley Frangipane) and their birth year of 1994. The 12-piece af94 starting lineup features products for the eyes, lips, cheeks and body, ranging from velvety eyeshadows and non-drying matte lipsticks, to multi-use cheek, lip tints and colorful face and body stickers all geared toward affordability and acce...

When it comes to makeup, the different techniques and teachings of applications can seem like a vertical full of nuances. When learning to do your beat, you're stuck with learning how to apply mascara and deciphering what comes first, concealer or foundation. It can all be quite daunting. While you're mulling over those semi-traumatic moments, we're going to raise a hot question: Do you know the difference between a setting powder and a finishing powder? If you don't, we've got you covered.With ...

With the arrival of the “that girl” trend on TikTok and Cassie Howard’s infamously manic 4 a.m. routine, ice rolling has become a staple in our skincare routine. If you’re a fan of the relaxing and de-puffing technique, you’re probably familiar with The Skinny Confidential. The bubblegum pink brand specializes in designing state-of-the-art skincare tools, like its sturdy all-aluminum ice roller, dermaplaner, along with its newest addition to the family, the Pink Balls facial massager. ...

UOMA Beauty has released a new summer makeup collection, "Salute to the Sun," inspired by founder Sharon Chuter's unique relationship with the Sun at the start of the pandemic and her time in ancient Egypt. The range includes a selection of makeup must-haves like eyeshadows, lipsticks, eyeliners, mascaras and body highlighters.The 12-piece collection was designed to provide summer-loving and sun-kissed skin with three different gold-hued highlighters, three hydrating lipsticks, an eyeshadow pale...