These Are the Best Lingerie Brands to Cop From
info@hypebae.com (Hypebae) Tue, 05 Aug 2025 Hypebae
Most of us know how to source lingerie for a calm fit. But for the bedroom… not so much. When it comes to lingerie, every woman finds their niche style over time. For example, finding the best color ways for your skin tone and best styles for maximum comfortability -- while still serving major sex appeal. As for where you should cop your garments, that depends on what you're looking for.
Ultimately, there are two rules to follow when selecting lingerie. One, what would you feel the sexiest in? Most importantly, without wires poking into your boobs because "beauty is pain" is not it. Try on several styles until you land on the one you'd buy again. Even better, shop at affordable places like Savage X Fenty and Parade until you're certain on what styles -- and price point's -- you love, too.
Two, choose comfortability, not what you think performing "sexy" would look like. You want to make sure you look and feel confident. For example, tripping over your $500 USD silk robe instead of serving in it? That's a memory for sure.
For example, you may love a strappy lingerie set on some nights while on others, navigating dozens of straps might be annoying. Need suggestions? Keep reading for the best recs from major sex appeal to calm and cutesy.
Cou Cou Intimates
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Cult-loved by Sabrina Carpenter, the Jenners and more, Cou Cou Intimates is exactly what Gen Z desires from intimate fashion. The brand merges sex for the bedroom with an everyday essentials vibe. The result? Comfy sets that maximize sex appeal.
Savage x Fenty
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A controversial addition for some, Rihanna's Savage X Fenty has become a staple for many seeking affordable lingerie. With new releases every season -- modeled by the Bajan pop star, of course -- the lingerie brand's campaigns have become holiday staples from Black Friday shopping to Valentine's Day.
Parade
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Between its affordable price point and cute prints, Parade has become a favorite. Featuring breathable garments and inclusive sizing, the brand is now a go-to for people of all identities -- oh, and it now has swim, too.
Uye Surana
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