Welcome to Deep Reviews—your one-stop destination to discover the absolute best products and brands the beauty industry has to offer. Every month, the Who What Wear staffers you already know and trust will research, test, and review the market's most sought-after and buzzed-about products to see which formulas (of the hundreds up for consideration) are truly worth your hard-earned money and attention. You can expect honest, completely uncensored feedback and no-BS recommendations our hard-to...

Welcome to Deep Reviews—your one-stop destination to discover the absolute best products and brands the beauty industry has to offer. Every month, the Who What Wear staffers you already know and trust will research, test, and review the market's most sought-after and buzzed-about products to see which formulas (of the hundreds up for consideration) are truly worth your hard-earned money and attention. You can expect honest, completely uncensored feedback and no-BS recommendations our hard-to...

When it comes to lip products, the Who What Wear beauty team is incredibly picky. We ask products to do the most: plump, moisturize, and smooth, all while making our lips look like we just got rom-com kissed and whatever we had on our lips smudged just so. It’s a pretty high bar, we’re aware. Because of this, when the whole team agrees on a lip product, it’s a pretty big deal. For the longest time, our entire team has sworn by both the Lawless Forget the Filler Lip Plumping Gloss and th...

Take it from someone who had to learn the hard way: The right set of brushes can totally change how your makeup looks for the better. I'm not sure what I was doing before I invested in a good set of foundation and concealer brushes, but I will say that since I've been using them, my makeup looks smoother, more natural, and takes far less time to apply. I know that sounds like a train you want to hop on, so you're going to want to pay attention. Concealer, in particular, can be tricky to app...