IMHO, you can never have too many lipsticks. My personal tastes vary when it comes to the item—I love a good drugstore formula as much as I do a high end one (I don't discriminate). Today is a great day it so happens because a few formulas from one of my favorite affordable makeup brands happen to be half off. Run, don't walk—they're only on sale today at Ulta as part of the Ulta 21 Days of Beauty Event running through April 1. Keep an eye out each day because a selection of products in ...

Welcome to Deep Reviews—your one-stop destination to discover the absolute best products and brands the beauty industry has to offer. Every month, the Who What Wear staffers you already know and trust will research, test, and review the market's most sought-after and buzzed-about products to see which formulas (of the hundreds up for consideration) are truly worth your hard-earned money and attention. You can expect honest, completely uncensored feedback and no-BS recommendations our hard-to...

Skin and skincare concerns can often be tricky and uncomfortable to discuss openly. A-listers such as Keke Palmer and Millie Bobby Brown are great at easing our reservations about our journeys with our skin and making us feel seen when dealing with acne, hyperpigmentation and other concerns. Rosie Huntington-Whiteley is adding to the list of buzzy celebs championing the embracing of skin concerns.Rosie can easily be dubbed one of the world's most beautiful women. Making her charm even more delig...

Louis Vuitton has just revealed a closer look at its updated LV Archlight 2.0, paying homage to the iconic sneaker for its fifth anniversary.Starring Jaden Smith, Chloë Grace and Chinese soccer player Sam Li, the campaign showcases the avant-garde silhouette, reimagined in a swath of exciting fabrics. Rustic raffia, guipure lace and an experimental rubber platform outsole all make an appearance, adding to the already intriguing accessory. Initially launched in 2018, the LV Archlight features an...