Beauty
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A$AP Rocky Sets Trends for Gucci FW23 With Branded Braided Hair Logo

A$AP Rocky hit Gucci's Milan Fashion Week presentation for the Fall/Winter 2023 season, literally rocking double G's from head to toe.Recently being named as one of the faces of the brand's Gucci "Guilty" fragrance line, the rapper took to the scene, putting a fresh and modern spin on menswear and beauty. He paired wide-legged trousers with an oversized navy blue double-breasted pinstripe jacket, completed with a crisp white shirt and classic black tie. Taking the sartorial moment a step further...

info@hypebae.com (Hypebae) Fri, 24 Feb 2023 Hypebae
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This Hailey Bieber–Loved Blush Is My Winning Makeup Strategy—Here's Why

Welcome to Deep Reviews—your one-stop destination to discover the absolute best products and brands the beauty industry has to offer. Every month, the Who What Wear staffers you already know and trust will research, test, and review the market's most sought-after and buzzed-about products to see which formulas (of the hundreds up for consideration) are truly worth your hard-earned money and attention. You can expect honest, completely uncensored feedback and no-BS recommendations our hard-to...

Caitie Schlisserman Thu, 23 Feb 2023 Who What Wear
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Glossier Officially Launches In Sephora

You can now find all of your favorite Glossier skincare, makeup and fragrance products on the shelves of Sephora across the United States and Canada.All of your staples from "The G" are now available to swatch, test and purchase at Sephora, which also means you can sign up for Sephora's Beauty Insider program, unlocking new perks and points for Glossier consumers. At stores, shoppers can find the brand's trademark "millennial pink" vibes within Sephora's classic black and white aesthetic, marked...

info@hypebae.com (Hypebae) Thu, 23 Feb 2023 Hypebae
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I Tried the Skincare Brand Celebs Like Kaia Gerber and January Jones Love

I love to learn about celeb-favorite skincare products because, when you think about it, celebrities have access to the best of the best. They can afford an impossible number of brands and products. When they genuinely back one of them, it's significant, and I can expect it to offer real, visible results. When multiple celebrities back the same skincare brand, I know it's something special.  That's the case with a rather under-the-radar brand called Allies of Skin. Its highly effective produ...

Kaitlyn McLintock Thu, 23 Feb 2023 Who What Wear