Some of us use scooters to get from point A to point B. Model-slash-racer Jordan Rand, on the other hand, is racing through New York and Paris Fashion Week's in Mugler suits -- all while advocating for queer athletes.If you ask Rand, she's always been an athlete. But the pivotal moment that brought her to our feed was not just the badass vibe she gives off but her fits, too. One scroll through her Instagram and you’ll see her modeling — on a bike — and clearing homophobes in the comments.A...
lululemon announces its newest ambassador, none other than seven-time Formula 1™ World Champion, Lewis Hamilton.“lululemon product is such high quality, looks amazing and ultimately delivers the performance I need it to," Hamilton shared in the exclusive press release. "I’m excited to partner with a brand that embraces a holistic approach to wellness. Together we want to inspire our communities to be the best versions of themselves."Hamilton will also pose in the athletic brands' "No Ho...
Persil, the renowned German laundry detergent brand, teamed up with Arsenal WFC to drive an important conversation -- one that extends far beyond the pitch. Together, they launched a groundbreaking initiative through the club's community program, Arsenal in the Community -- aimed at dismantling the stigma surrounding periods in sports.Titled "Every Stain Should Be Part of the Game," this initiative features a series of thoughtfully designed workshops where young girls and boys can openly discus...
Since its inception, SKIMS has dipped its toe into the world of sport, featuring athletes in its campaigns and launching partnerships with Team USA and the WNBA. Now, it's taking its affinity for athletes one step further by launching an all-new brand with Nike.Designed to deliver "industry-leading innovation," the new NikeSKIMS partnership offers a full product line with the aim of inviting "more athletes and women into the world of sport and movement." Launching this Spring, the first collecti...