Beauty
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14 New-Gen Eco-Friendly Beauty Brands Revolutionizing the Industry

This April, we are celebrating Earth Month by highlighting beauty brands that are trying to do better with how their products are created and are striving to be kinder to the environment. The annual event is a great reminder to check brand credentials, what ingredients companies use to make their products, and how they combat the issue of excessive packaging especially when it comes to plastic. We are particularly delighted to discover new, up-and-coming businesses that are taking the beauty wor...

info@hypebae.com (HYPEBAE) Wed, 28 Apr 2021 HYPEBAE
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2021 Oscars Glam: Best Beauty Looks From Zendaya, H.E.R. and More

Other than tonight's best fashion moments, the 2021 Oscars also saw a handful of breath-taking beauty looks on the socially distanced red carpet. From H.E.R. to Zendaya, we've gathered our favorite glam from the 93rd Academy Awards.Once again stunning in Dundas, H.E.R. complemented her bejeweled blue jumpsuit and headscarf with a metallic purple winged liner and a matte berry lip. Meanwhile, Zendaya kept it simple by showing off her luscious long locks and rocked a soft nude eye look. Elsewhere...

info@hypebae.com (HYPEBAE) Sun, 25 Apr 2021 HYPEBAE
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Anastasia Beverly Hills Launches Its First-Ever Face Palette

Anastasia Beverly Hills is set to add a new product to its makeup lineup. Dubbed the Face Palette, the three-in-one offering comes with a bronzer, highlighter and blush.With the aim to cater to all skin tones, the palette will be available in three different iterations such as "Italian Summer," "Off to Costa Rica" and "Tropical Getaway." The product features ultra-smooth, lightweight formulas that are buttery to the touch, providing a seamless blend. To achieve an illuminating and warm look this...

info@hypebae.com (HYPEBAE) Fri, 23 Apr 2021 HYPEBAE
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Cardi B Just Filed a Trademark for “Bardi Beauty”

Cardi B might be the latest celebrity to move into the beauty industry with her new label "Bardi Beauty." Her company Washpoppin Inc. has just filed a trademark for the phrase, looking to explore a variety of beauty items including goods and services related to personal use, cosmetics, hair care, non-medicated skincare products, nail polish and more.The trademark filing comes after the rapper filed a trademark for "WAP," hoping to secure the name for potential beverages as well as other products...

info@hypebae.com (HYPEBAE) Fri, 23 Apr 2021 HYPEBAE