In honor of Black History Month, Rare Beauty is celebrating the strength, resilience and beauty of Black women with the campaign titled "I See You," highlighting the need to communicate exactly what we find beautiful in each other."'I See You' focuses on how we see Black women in their wholeness – from the perspective of other Black women and through the literal lens of a Black woman via portrait photography," the brand said in a press statement. "It's an open invitation for Black women in the...

It might be hard to believe that Bella Hadid starts her day wanting to put makeup on her already beautiful face, but, as it turns out, the supermodel is just like the rest of us. In a TikTok video, Hadid walked through her beauty routine, revealing the products she relies on to start the day "feeling like herself."First, Hadid preps her skin with Rhode's Barrier Butter, using it as a hydrating primer. A recent discovery for the model, Clinique's Tinted Moisturizer is used on the face to add some...

In the world of cologne, looking good is just the first step to leaving a lasting impression. From Hollywood heartthrobs to athletes and musicians, male fragrance ambassadors are known for their star power and the ability to make us swoon. Honestly, if there was a look-a-like contest for any of these hotties, we'd be first in line — even if it meant standing in the park for hours. (A little reversal of the female gaze is in order, right?) Whether they're walking the red carpet or getting photo...

Undoubtedly, the last few years have brought about a new generation of beauty that champions diversity and inclusion in the makeup, skincare and haircare categories. There are icons like Rihanna with Fenty Beauty and Tracee Ellis Ross' haircare line Pattern Beauty that push boundaries and open doors. There are also stellar independent brands like Topicals that are filling in gaps in the market. The common denominator is that these brands are expanding their product offerings to meet the needs o...