Beauty
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Restore Your Skin Barrier With TikTok's "Water Cleansing" Hack

At the start of the pandemic, I began religiously washing my face day and night. In the morning, I'd use my favorite cleanser before going through the rest of my skincare routine and would repeat these steps before bed, thinking I was being diligent about facial cleansing. It's only after a whole year of doing so that I realized I had been over-washing and stripping my skin of those essential oils it needed. Here's where "water cleansing," a minimalist skincare hack coined by TikTok user @glowwi...

info@hypebae.com (HYPEBAE) Mon, 18 Apr 2022 HYPEBAE
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Janelle Monáe's Long, Golden Braids Signal a Hot Girl Summer

Boho-chic braids might be one of the biggest hair trends this summer, but Janelle Monáe is here to let us know that long braids are also happening for the vacation season.The style chameleon has recently taken to Instagram to share a series of holiday photos, in which she's seen sporting a crimson bandeau bikini set and a bejeweled choker. Her hair is styled in straight-back cornrow braids in a deep, golden blonde color. The singer-slash-actor is pictured with minimal makeup, making the focal p...

info@hypebae.com (HYPEBAE) Mon, 18 Apr 2022 HYPEBAE
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Here's How You Can Get Your Beauty Brand Featured in Ulta

Every quarter, Ulta highlights four emerging beauty brands as part of its Sparked program, giving all up-and-coming founders the opportunity to someday showcase their own creations in Ulta stores. That being said, Muffy Clince, director of emerging brands at Ulta Beauty, has shared what the retailer is looking for in beauty brands."Overall, we’re focused on representation and an inclusive shopping journey for our guests. That’s going to be top of mind for everything we look to bring in," Cli...

info@hypebae.com (HYPEBAE) Thu, 14 Apr 2022 HYPEBAE
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6 Lightweight Skin Tints To Try This Summer

The "skin-first" or no-makeup makeup look isn't anything new, but it's still a solid go-to for many beauty enthusiasts. Sometimes, a bit of skin tint or tinted moisturizer and a few swipes of mascara are all it takes to feel and look put together.Often used as a replacement for one's daily foundations, skin tints are now in high demand. Many of these lightweight formulas feature ingredients that aren't prone to clogging pores, and are formulated with just enough pigment to make the skin texture ...

info@hypebae.com (HYPEBAE) Thu, 14 Apr 2022 HYPEBAE