When it comes to makeup, the different techniques and teachings of applications can seem like a vertical full of nuances. When learning to do your beat, you're stuck with learning how to apply mascara and deciphering what comes first, concealer or foundation. It can all be quite daunting. While you're mulling over those semi-traumatic moments, we're going to raise a hot question: Do you know the difference between a setting powder and a finishing powder? If you don't, we've got you covered.With ...

With the arrival of the “that girl” trend on TikTok and Cassie Howard’s infamously manic 4 a.m. routine, ice rolling has become a staple in our skincare routine. If you’re a fan of the relaxing and de-puffing technique, you’re probably familiar with The Skinny Confidential. The bubblegum pink brand specializes in designing state-of-the-art skincare tools, like its sturdy all-aluminum ice roller, dermaplaner, along with its newest addition to the family, the Pink Balls facial massager. ...

UOMA Beauty has released a new summer makeup collection, "Salute to the Sun," inspired by founder Sharon Chuter's unique relationship with the Sun at the start of the pandemic and her time in ancient Egypt. The range includes a selection of makeup must-haves like eyeshadows, lipsticks, eyeliners, mascaras and body highlighters.The 12-piece collection was designed to provide summer-loving and sun-kissed skin with three different gold-hued highlighters, three hydrating lipsticks, an eyeshadow pale...

Thanks to TikTok, beauty enthusiasts have found inventive ways of creating flawless makeup looks and ensuring they stay in place all day. This time, the latest hack focuses on providing a radiant glow and the staying power of your foundation application. The trick is to mix your foundation with water to create a perfect base, making the finish glowy and transfer-proof.#Foundationinwater, which has amassed over 19.3 million views, shows TikTokers squeezing a liquid water-based foundation into cup...