Beauty
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NewJeans' Hanni Is Gucci Beauty’s Newest Global Brand Ambassador

Gucci Beauty just announced NewJeans' Hanni as its Global Brand Ambassador, building on the existing partnership she's had with the House since October 2022. The star has previously worked on international projects, been the face of campaigns and attended fashion shows for the Italian brand. The fashion house says Hanni's "magnetic charisma, self-confidence and genuine authenticity perfectly embody Gucci Beauty’s core values."Before her beauty and fashion debut the global sensation has been ca...

info@hypebae.com (Hypebae) Tue, 09 Apr 2024 Hypebae
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Freck Beauty's CHEEKSLIME Is Your Spring Face In A Bottle

Spring makeup looks are all about those "your-skin-but-better" moments complimented by perfectly flushed cheeks and a sun-kissed glow. Luckily, Freck Beauty just launched a new and improved version of its cult-classic CHEEKSLIME blush that now includes plant-based extracts from carrot root, rice, vegan collagen, ginseng root, soybean and quinoa. These ingredients help to brighten and balance complexion and support elasticity in the skin.The blush comes in six shades: "Rose Buddy," "Fielding," "C...

info@hypebae.com (Hypebae) Tue, 09 Apr 2024 Hypebae
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Laura Geller Wants You to "Own Your Age" With Its New Campaign

It goes without saying that there's no age cap on looking and feeling beautiful and Laura Geller Beauty is making sure that everyone knows that with its new "Own Your Age" campaign. Starring comedian Leanne Morgan, the campaign aims to celebrate women over 40 years old. The cosmetic brand has even created a holiday in honor of older beauty lovers named "National Mature Women's Day," on which it will release the advertisements.Per the brand, this new campaign "explores the different facets of agi...

info@hypebae.com (Hypebae) Tue, 09 Apr 2024 Hypebae
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Olivia Rodrigo's Go-To Foundation Brand Just Dropped A Concealer Stick

Olivia Rodrigo is known for rocking minimal makeup looks, typically opting for those "your-skin-but-better" beats with her signature thick black liner and a mauve or berry-colored lippie. Last year, in a GRWM video for Glossier, Rodrigo showed her go-to complexion product, which is Exa Beauty's High Fidelity Semi Satin Foundation, in the shade "Allie."Now, the brand has announced a brand new product, the High Fidelity Brightening Concealer Stick, that comes in 28 shades. Its formula is packed wi...

info@hypebae.com (Hypebae) Tue, 09 Apr 2024 Hypebae