Sporty & Rich Announces Its First Summer Residency
info@hypebae.com (Hypebae) Mon, 28 Jul 2025 Hypebae
Following another highly successful collab with adidas originals, Sporty & Rich announces its first-ever hotel residency.
Opening July 28, 2025, Sporty & Rich partners with a Shelter Island, New York staple, The Pridwin Hotel & Cottages. The first of its kind, the collab will run from July 28 to Labor Day, Sep 1, 2025.
Living at the intersection of fashion and wellness, this residency is perfect for Sporty & Rich's cult-like community. The collaboration offers a range of wellness programming, such as "tennis clinics and Forma Pilates sessions, thoughtfully designed to be both accessible and aspirational for hotel guests and Shelter Island locals," the press release stated.
Tennis lovers can enjoy an immersive experience as "the courts themselves will undergo a full visual transformation: branded umbrellas and custom signage, elevated instructor outfitting and chic styling moments including logo-wrapped nets creating an immersive, detail-rich environment. Every element has been conceived with both experience and image in mind, crafting a setting that feels less like a traditional hotel amenity and more like stepping into a living, breathing summer campaign."
Take a sneak peek at the residency's best moments above and find out more on Cape Resort's website.
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