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Keep Moving With the Super Mario-Themed TAG Heuer Connected Smartwatch

Nintendo and TAG Heuer have teamed up for the first time to fuse the Swiss brand's Connected smartwatch with Super Mario.Marrying the worlds of watchmaking and gaming, the collaborative timepiece puts emphasis on sport and technology, offering users a fun way to get active. The design, which arrives with a bold red strap, is based on a reward system where Mario will greet the user in the morning. Throughout the day, the character will keep you motivated with multiple stages while playing differe...

info@hypebae.com (HYPEBAE) Tue, 13 Jul 2021 HYPEBAE
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Update Your Beachwear Lineup With Maiyo Swim's Crochet Designs

For those on the lookout for new swimwear designs, London-based brand Maiyo Swim has recently launched a collection comprised of bikinis and one-pieces.The range is led by crochet knit on a white bikini with asymmetrical shoulder detailing, as well as a sky blue iteration with puffed short sleeves completing a romantic look. Elsewhere, a halter neck bikini comes in brick orange with floral detailing along the neckline. Those who prefer one-pieces can opt for the Orchid or Acacia silhouettes, whi...

info@hypebae.com (HYPEBAE) Tue, 13 Jul 2021 HYPEBAE
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imma Is the Japanese Virtual Model Taking Over the Digital World

From K-pop group aespa to influencers like Lil Miquela, virtual personalities are no longer a new phenomenon as the digital world continues to grow. One of the latest names taking over the space is imma, a Japanese model loved for her short pink hair and kawaii looks.With more than 340k followers on Instagram, imma shares her surprisingly realistic life with photos of her stylish outfits, off-days with her brother Zinn, her pet dog Einstein and more. In our latest interview with the star arrivin...

info@hypebae.com (HYPEBAE) Mon, 12 Jul 2021 HYPEBAE
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Pyer Moss' Couture Debut Celebrates Black Inventors

On Saturday, Kerby Jean-Raymond presented Pyer Moss's very first couture outing, a collection titled "WUT U IZ." Held at the sprawling estate of Madam C.J. Walker, America's first female self-made millionaire, the show was, in its entirety, a celebration of Black innovation and excellence.Walker got her start selling haircare products for Black women door-to-door, a venture that evolved into a full-blown beauty empire. Her estate, located in Irvington, New York, was designed by Vetner Woodson Ta...

info@hypebae.com (HYPEBAE) Mon, 12 Jul 2021 HYPEBAE