Nike Basketball announced Caitlin Clark as its newest signature athlete. Described as one of the most watched and impactful players in the game, this new role will see Clark work alongside experts within the brand to shape the future of basketball and empower women in the next generation.A Nike athlete since 2022, Clark is an ambassador for the game and for hoopers of all backgrounds. This expanded partnership reflects just that and a drive to get and keep women on the court. As part of the par...

Playing its part in yet another landmark summer for women’s sports, Japanese beer brand Asahi Super Dry has revealed it will be sponsoring this year's Women’s Rugby World Cup.The announcement was made through the release of a new campaign film spearheaded by English Rugby player and Olympic athlete Ellie Kildunne. Coming off her title win at the Women’s Six Nations, Kildunne stars in the visuals as one of the top-performing players in rugby, and with the launch of her creative agency 5022s...

Bandit Running just dropped its new Fall 2025 collection, featuring a total of 96 new items, seven different fabrics and 16 new silhouettes. Pretty major, right?Taking inspiration from the brand's "Loyal to the Soil" concept, the new release and its accompanying campaign pay tribute to the heart of New York City, embracing its layered textures and constantly evolving nature. Exploring themes of structure and spontaneity and the juxtaposition of the manmade and the organic, the new release delves...

Welcome to Hypebae’s new advice column, Field Notes. This series will provide you with everything you need to know about tapping into your dream industry. Whether you’re an emerging designer, stylist, photographer or simply creatively inclined and seeking to make your side hustle your main gig, Field Notes is for you. Stay tuned monthly as we provide exclusive access to the creatives leading your field, their essential advice and words of encouragement for your next era.Is it just us, or doe...