Beauty
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These Will Be The Most Popular Spring Jewelry Trends, Hands Down

Maybe it's just me, but I've officially reached my limits with winter. Don't get me wrong, I love all my cozy winter staples, and I've been living for all the trends coming out of F/W 23 collections. But the fatigue is palpable, and I know I'm not the only one experiencing it. This time of year marks when we all collectively begin to count the days until the official start of spring. For many, it's a time of renewal and a chance to reset everything, including how you dress. While shedding a few ...

Jasmine Fox-Suliaman Sun, 26 Feb 2023 Who What Wear
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I Wore a Different TikTok-Viral Blush Every Day for a Week—This Won Hands Down

I have a thing for blush. Maybe it's the storied history of it or maybe it's the glamorous associations I have with it, but it's quickly becoming one of my favorite makeup products to use. That, in itself, is crazy, considering I used to avoid it altogether. You see, I've struggled with redness and rosacea for most of my life, and the thought of exacerbating the flushed look wasn't something I found very appealing. It wasn't until I entered my late-20s that I realized the power and potential o...

Kaitlyn McLintock Sat, 25 Feb 2023 Who What Wear
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This $11 Drugstore Foundation Gives Every High-End Formula a Run for Its Money

Welcome to Deep Reviews—your one-stop destination to discover the absolute best products and brands the beauty industry has to offer. Every month, the Who What Wear staffers you already know and trust will research, test, and review the market’s most sought-after and buzzed-about products to see which formulas (of the hundreds up for consideration) are truly worth your hard-earned money and attention. You can expect honest, completely uncensored feedback and no-BS recommendations our hard-...

Shawna Hudson Sat, 25 Feb 2023 Who What Wear
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Whenever We Use This Hair Waver, People Stop Us in the Street for Our Secret

I have a confession to make. Even though I'm a beauty editor, and sometimes styling my hair is quite literally part of my job, I dread it. The most I ever do is accentuate my natural waves by way of a flat iron (the same one I've had since I was 13 years old). I loop sections of my hair through, twisting my wrist as I pull down, and out pop some freshly waved strands. If I really want volume, I'll use hot rollers. (They're my secret weapon for adding '90s-inspired height to my naturally limp ro...

Kaitlyn McLintock Fri, 24 Feb 2023 Who What Wear