Beauty
featured-image

Brandy Returns as Cinderella, Trading Her '90s Braided Updo for an Elevated Fishtail Braid

If you're a millennial (like myself), you remember Brandy's impact as the first Black Cinderella. Not only was this an iconic moment for the singer, but she was also breathtakingly beautiful. 25 years later, she's back to reprise the role in the new Descendants movie, but instead of her romantic braided updo hairstyle, she's switched things up for a waist-length "Cinderella Blue" fishtail braid.Shared by the movie's official Instagram account, we see Brandy in all her glory alongside her Prince ...

info@hypebae.com (Hypebae) Thu, 23 Mar 2023 Hypebae
featured-image

If We’re Being Honest "Clean" Beauty Is a Smart Scam

For whatever reason, these last few years brands have made us involuntarily familiar with greenwashing when it comes to pushing the new drops from their skincare, haircare, body care and makeup lines. These terms alone have created a subsequent diversification of marketing terminology known as "clean beauty," and quite frankly, we're tired.We're in a world with the ongoing climate crisis, but there seems to have been a disconnect where brands play off the consumer's ignorance or unfamiliarity wi...

info@hypebae.com (Hypebae) Thu, 23 Mar 2023 Hypebae
featured-image

Jennifer Lopez's Cobalt-Blue "Jelly" Nails Scream Spring Is Here

We're at the season where manicures are about to become the main character of our FYP pages. Leading the moment so far is Jennifer Lopez, who dramatically switched things up from her normal dainty claws to hot, cobalt-blue jelly nails.The multi-hyphenates nails were filed into a ballerina shape, curated by celebrity manicurist Tom Bachik. He topped the vibrant blue nails for the star with a sweet shimmering effect. In the moment, you see Lopez's hand displayed on a white-pebble tumbler with the ...

info@hypebae.com (Hypebae) Thu, 23 Mar 2023 Hypebae
featured-image

How to Apply BB Cream Like a Makeup Artist (Because Application Is Everything)

Have you ever heard that saying that goes, "It's not the tool; it's how you use it"? Well, that certainly applies to beauty products. For example, it doesn't matter how soothing an exfoliating product claims to be. If you overuse it, it will likely cause dryness and irritation. Similarly, it doesn't matter how expensive a hair dryer is. If you're using it incorrectly, you probably won't get the fluffy '90s blowout of your dreams. The same thing goes for BB cream. It might be known for provi...

Kaitlyn McLintock Thu, 23 Mar 2023 Who What Wear