SKIMS just released the Seamless Sculpt Face Wrap, which the brand is calling its "first-ever face innovation." The now sold-out face wrap is meant to be an essential part of your nighttime routine. As the shapewear brand's first product in the beauty realm, fans are curious to know if SKIMS will release even more skincare-adjacent products down the line.Harping on the internet's obsession with the "morning shed" TikTok trend, face wraps are meant to improve the overall appearance of your face b...

adidas Originals' new footwear drop, the adiZero Goukana, is as striking as they come. With its bold yellow upper and chunky sole, the new style makes a statement from every angle, and is built on a legacy of performance and design.Drawing direct inspiration from the 2008 Adios Neftenga, a groundbreaking performance running shoe in its own right, the Goukana also picks up where the limited-edition Wales Bonner collaboration of 2024 left off. The result is a natural progression in the distinguish...

KEEN is cranking up the pace on the mountains with its first trail running shoe, the Seek. After 22 years of eavesdropping on the trails and on its fans, the hiking footwear brand developed a first-class shoe to support runners on all terrains.KEEN has been making hiking more accessible and getting folks closer to nature for thousands of miles, with durability, comfort and sustainability at its core. Will Schuh, director of product management, says in a press statement, "We built this shoe with ...

In 2025, the conservative aesthetic has completely changed the way we interact with beauty trends. On TikTok, young women can be found romanticizing the "trad wife" experience and perpetuating the idea that short natural nail trends like princess nails are the only respectable option at the nail salon. As a result of the push to subdued beauty looks, long nails have gained a reputation for being especially "unprofessional" and "unhygienic."Evident in the "clean girl" trend and its many iteratio...