Beauty
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I'm on a Self-Inflicted Shopping Ban, But I Can't Pass Up These 15 Beauty Items

They're really that good.This year, I committed to a self-inflicted shopping ban. It's not like I'm irresponsible with my money or I lack self-control; I just noticed that I, like so many other people on the planet, possess more material items than I probably should. My drawers are stuffed with clothes I haven't worn in years, and between you and me, my beauty collection could probably stock half of the shelves at any given Sephora. So even though it isn't egregious, it's not great.  So alon...

Kaitlyn McLintock Sat, 03 Feb 2024 Who What Wear
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Jasmine Tookes on Her Beauty Must-Haves, Signature Style, and Fitness Regimen

At this point, there's a very high probability you've come across this multitalented model on quiet luxury–inspired Pinterest boards, Victoria's Secret runway compilation TikToks, and famous Instagram wedding posts. Maybe you've even followed along via video as she demonstrates how to achieve her bronzed and glowy makeup look or embarked on fashion-filled trips abroad. No matter how you've been introduced to Jasmine Tookes, there's no denying her magnetism and reach across beauty, fashion...

Maya Thomas Sat, 03 Feb 2024 Who What Wear
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I've Officially Entered My Dark Nail Era—15 Moody Shades I Can't Stop Wearing

Neutral nails? No, thanks.Before we jump to conclusions, let's get one thing straight. I'll never abandon neutral nail colors. Whether it's a classic nude manicure or a pretty, pearl shade we're talking about, I'll admit that neutrals tend to suit any season or situation. I'll also admit that they can elongate the look of my stubby fingers. So, yes, I like them. I'm just not that into them right now.  That's because, lately, I've been having a not-so-subtle love affair with dark nail colors....

Kaitlyn McLintock Fri, 02 Feb 2024 Who What Wear
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Meet the 32 Products That Blew All Others Out of the Water for Us in January

By now, you've probably surmised we test-drive a lot of beauty products here at Who What Wear. From nail polish and makeup to hair and skincare, we're eyebrow-deep in all things new, exciting, and wish list–worthy. That said, due to the number of products we come in contact with, we've become very nitpicky beauty consumers. Within seconds, we can tell if a new hair oil is too heavy, and we're quick to ignore a serum that yields disappointing results.The good news? We're far more often...

Erin Jahns Fri, 02 Feb 2024 Who What Wear