Simply put, it's our job to find the best beauty products out there for you. From the newest serum to the hottest lipstick color to the dry shampoo that will change your life, we will find it, test it, and let you know what we think. We're not complaining. It's a pretty fun gig, and we'll volunteer to be beauty guinea pigs any day.But one of the cool things to come out of this is finding out what products you're loving and buying. It helps us figure out what you want to learn more about and what...

The word “iconic” might be thrown around a lot these days, but what really makes someone worthy of the descriptor is less about their fame or accomplishments and more about their attitudes, their drive, and very often their style (arguably the easiest of the three to elevate). When it comes to updating our looks and getting dressed each day with this main-character attitude in mind, Who What Wear’s co-founder Hillary Kerr suggests beginning with jewelry. “Fashion trends may come and...

I have a confession to make: I’m somewhat of a jewelry hoarder. I’ve been collecting everything from vintage cocktail rings to Italian chains for the past decade, but I’m particularly proud of my earring collection—and, trust, there’s truly no earring trend I don’t partake in. While I love a good statement piece from time to time, I’m more drawn to minimalist styles that can be stacked and layered without overwhelming my ear (I do have a total of 11 piercings, after all). And ri...

As someone who literally makes a living testing, researching, shopping for, and writing about beauty products, I’d be the last person to say there's ever an inopportune time to stock up on your must-have beauty staples. However, are there significantly more strategic times to shop for some new discoveries or your ride-or-die standbys? Why yes, yes there are. Unfortunately, our various collections of bottles and jars don’t always have the courtesy to run out right when an amazing beauty sal...