Beauty
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STAUD x New Balance Conclude Partnership With Surf-Inspired Range

STAUD and New Balance, which have previously teamed up on the 327 and 57/40 as well as the 997 sneaker and activewear, are concluding their partnership with a fifth and final surf-inspired collection.The collaboration celebrates STAUD's roots in Southern California and serves as a nod to the surf scene of the '80s and '90s. STAUD's co-founder and creative director Sarah Staud Staudinger commented in a press release, "For one of my first trips post-quarantine, I went to Costa Rica and absolutely ...

info@hypebae.com (HYPEBAE) Wed, 20 Jul 2022 HYPEBAE
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Here's When the JJJJound x Reebok NPC II Is Dropping

Following up on their Club C and Classic Nylon releases, JJJJound and Reebok have reunited for a collaborative iteration of the NPC II silhouette.Marking the duo's fourth collaboration, the sneakers boast a minimalistic aesthetic signature to the Montréal-based label. "The theme was to make an everyday sneaker with a simple silhouette and construction -- the generic nature of this model blends well with our ethos," JJJJound's founder Justin Saunders spoke of the release. "The shoe draws inspira...

info@hypebae.com (HYPEBAE) Tue, 19 Jul 2022 HYPEBAE
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Kourtney Kardashian's Nude Christian Louboutin Manicure Is Giving Us a Nailgasam

When choosing the polish for your manicure, we'd almost bet that a nude shade is not on your mind. Nail enthusiasts usually opt for vibrant colors when making their choices, making the smallest area of the fingers home to their boldest beauty statement. Thanks to the Instagram nail art boom, there are plenty of trendy solutions to bring life to neutral shades if you want to try something clean and forever chic. For inspiration, we're looking to Kourtney Kardashian's latest nail update, which has...

info@hypebae.com (HYPEBAE) Tue, 19 Jul 2022 HYPEBAE
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‘Riverdale’ Star Camila Mendes Joins Loops Beauty as Partner and Creative Director

Loops Beauty has tapped actor Camila Mendes as a partner and creative director. As Mendes' first official entry into the beauty market, the role will consist of her spearheading innovative product development and driving brand growth inclusive of all upcoming initiatives and retail expansion."I'm really thrilled to join Loops and bring the brand into its next phase. I've been using the brand's face masks for a while now and have always been a fan, so to be a part of its development in this way i...

info@hypebae.com (HYPEBAE) Tue, 19 Jul 2022 HYPEBAE