Fashion
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It-Girl Loved Heaven Mayhem Releases Watch Collection

Repeatedly worn by your favorites Sofia Richie Grainge, Hailey Bieber and Matilda Djerf, Los Angeles-based jewelry and accessory brand, Heaven Mayhem, have just launched their first timepiece, the Icon Watch.This classic timepiece features Quartz movement, genuine leather straps and a stainless steel gold-plated watch dial. Details on the back are not forgotten, showcasing Heaven's signature handwritten engraving. The collection includes four interchangeable straps in four distinct colors, each ...

info@hypebae.com (Hypebae) Tue, 16 Jul 2024 Hypebae
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Upstream Unveils The World's First Music-Inspired Fashion App

You've heard of Vesitaire Collective, The RealReal and Farfetch, but there's a new app in the market, this time with a music twist. Upstream is the first fashion streaming service powered by music and video, letting you buy brands worn by your favorite musicians. With a try-before-you-buy model, you can stream clothes just like you do music. Featuring over 250 fashion creators and more than 350 music artists, the app perfectly combines style and sound.Paying a monthly subscription of £24.99 GBP...

info@hypebae.com (Hypebae) Thu, 18 Jul 2024 Hypebae
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Hunter Schafer Explores the Art of Conversation for Prada FW24

Prada's Fall/Winter 2024 campaign strips things bare, focusing on "honest human interaction" and "the exchange of ideas." Starring an eclectic mix of well-known actors and ambassadors, the campaign sees Damson Idris, Harris Dickinson, Yili Ma, Letitia Wright and Hunter Schafer immersed in conversation, spotlighting pieces from the FW24 collection.Lensed by Willy Vanderperre, the campaign explores the art of interaction, capturing stolen moments and intimate discussions, and celebrating fashion a...

info@hypebae.com (Hypebae) Thu, 18 Jul 2024 Hypebae
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Gabrielle Rosenstein Welcomes You to the Edge of Reality With "Foreverie"

Los Angeles based label Gabrielle Rosenstein examines the relationship between eternity and reverie in her Fall/Winter 2024 collection, "Foreverie" which stars multimedia artist and fairy alien, Princess Gollum. Following her "Empath" collection, Rosenstien returns to her blend of CGI artwork and visual story telling to unveil the drop. The Gabrielle Rosenstein universe has always been fantastical and dreamlike, but "Foreverie" is another level of liminal exploring a modern perspective of sens...

info@hypebae.com (Hypebae) Thu, 18 Jul 2024 Hypebae