Fashion
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Hello Kitty Celebrates 50 Years With Grind Coffee

London-based coffee company Grind is joining in on the anniversary fun, celebrating 50 years of Hello Kitty by collaborating with Sanrio. Featuring a brand new coffee tin with the beloved character, the collaboration also includes a reusable stainless steel coffee cup and a T-shirt.Exclusively available via Grind, the collection is showcased through a playful campaign starring Grind's friends of the brand. Featuring Jamie Windust, Francesca Perks, Belinda Ingrid and Daisy Austin, the campaign ca...

info@hypebae.com (Hypebae) Tue, 21 May 2024 Hypebae
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Aimé Leon Dore Spends Summer 2024 in Greece

Aimé Leon Dore is ready to reveal its Summer 2024 collection, transporting us to the tranquil islands of Greece. Shot in Hydra, the new campaign echoes the easygoing nature of the collection, showcasing flowing wide-legged trousers, drawstring pants and button-down shirts.Spotlighting a mixture of men's and women's styles, the collection includes classic shirting, loungewear and swimwear, fusing elevated sweatpants, tailored trousers and striped blue tees. Accessories sport the classic Aimé vi...

info@hypebae.com (Hypebae) Fri, 17 May 2024 Hypebae
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Iris Law Is the Newest Face of GUESS JEANS

It-girl Iris Law was just announced as the newest face of GUESS JEANS, joining the denim revolution as the brand gears up to present its GUESS AIRWASH concept. Appearing in a new campaign lensed by Rafael Pavarotti, the model is captured in a pared-back setting, showcasing the brand's signature denim collection.Celebrating GUESS AIRWASH -- a new and sustainable alternative to the stone-washing process -- Law is pictured wearing a classic shirt and jeans combo, sporting a modernized fit and new g...

info@hypebae.com (Hypebae) Fri, 17 May 2024 Hypebae
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What The Capri Comeback Means For Your Summer Wardrobe

With temperatures rising, our pant legs are shortening as capris are coming back in full force. For Gen Z, the cropped style takes us back to our playground days, brimming with Disney Channel-coded clothing and a blinding array of colors and patterns. Initially written off as dated, much of the fashion world has accepted the capri comeback. Brands like Coperni, Ferragamo and Ganni are ushering the coquettish trend to the runway, while heritage fashion houses like Emilio Pucci and Givenchy have ...

info@hypebae.com (Hypebae) Fri, 17 May 2024 Hypebae