On June 16, Mattel and OpenAI announced their strategic collaboration. Here's what this means.According to the exclusive press release, the partnership will amplify the best features of both companies -- this time, with AI. Mattel, the brand behind Barbie's iconic IP, will now work with OpenAI to develop AI-powered products and experiences.Using OpenAI's technology, features like ChatGPT will enter their next era: integrating with Mattel. So, how are they planning to use OpenAI to maximize effo...

Sometimes, the best parts of a night out aren’t the main event but the moments that lead up to it — the pre-party drinks, picking out your best look and the thrill of anticipation. Courvoisier’s latest campaign, “Bring Your Own Courvoisier, #BYOCV” encapsulates this experience through an immersive film and events across major cities that turn the pregame into the main attraction.The cognac brand has been getting the party started since the 18th century — it was the spirit that guests...

Wicked: For Good has been the hot topic since part one wrapped -- oh, that and Cynthia Erivo and Ariana Grande's growing friendship. At this year's CinemaCon, Elphaba (played by Erivo) and Glinda (played by Grande) revealed the trailer for part two. Little did we know, the trailer would leave every fan in tears.WICKED: FOR GOOD OFFICIAL TRAILER SMASHED— danix (@_rey_danix) June 10, 2025"As soon as Ariana started singing 'For Good,' the tears started pouring," one Wicked fan commented undernea...

“Bring Your Own Courvoisier, #BYOCV” is all about bringing the energy with you when you walk into a room and embracing the party before the party. It’s about highlighting the pregame moments that set the tone for the night and the anticipatory energy that invigorates the moment, which the cognac brand showcases in a new short film starring Emmy Award-winning actress Karrueche Tran and stylist Bloody Osiris.In the film, the two show how they bring their own Courvoisier, elevating nights out...