Beauty
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The Olsen Twins' The Row Launches Its First Fragrance Oils

Mary-Kate and Ashley Olsen are back in the fragrance business, launching their first-ever scented oils for The Row.Arriving in three iterations, the oils are formulated in partnership with L'Oeil du Vert's perfumer Haley Alexander Van Oosten, who is known for creating exclusive and irreplicable scents using rare botanicals. Produced in small batches only, the products are described to be "represented by the phrase 'Pasa-thea Cale,' meaning one beautiful to all," offering a "distinct olfactory ex...

info@hypebae.com (HYPEBAE) Thu, 11 Nov 2021 HYPEBAE
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Here's When Billie Eilish Is Launching Her First Fragrance

UPDATE (November 10, 2021): After announcing the upcoming launch last month, Billie Eilish has now revealed the release date of her first-ever perfume, "Eilish."The singer took to social media to make the announcement, accompanying the news with a topless campaign image similar to the bottle design of the fragrance. Speaking to Vogue, the star shared: "Perfumes have been one of my greatest joys in life, and I’ve always wanted to make one... And not as Billie Eilish, not as an artist, not as a ...

info@hypebae.com (HYPEBAE) Wed, 10 Nov 2021 HYPEBAE
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A HYPEBAE Editor Tries Ariana Grande's r.e.m. beauty

Arianators, or Ariana Grande stans, will know that the musician is all about '60s sci-fi, Barbarella and Star Trek when it comes to visual inspiration. So, it doesn't come as a surprise that the singer looked to space for her much-anticipated makeup line, r.e.m. beauty."Am I wearing makeup, or am I calling Mars?" Ari playfully holds her highlighter topper to her face like a phone, while explaining her inaugural "chapter" at an intimate press event. "I've been wearing and testing the products on ...

info@hypebae.com (HYPEBAE) Mon, 08 Nov 2021 HYPEBAE
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For Ariana Grande, Creating r.e.m. beauty Is Like Perfecting a Song

In the last two years, Ariana Grande had to avoid any makeup-related questions during interviews in order to keep the upcoming launch of her brand, r.e.m. beauty, under wraps. "People would ask me what highlighter or foundation I was wearing and I would have to respond with 'I don't know,'" the musician shares at a virtual press event. Now, following a series of rumors and teasers, the singer finally unveils "ultraviolet," the inaugural chapter of r.e.m. beauty.Looking to '60s sci-fi, Barbarell...

info@hypebae.com (HYPEBAE) Mon, 08 Nov 2021 HYPEBAE