For centuries, the beauty industry has struggled to provide inclusive products that cater for darker skin tones. The sector's slowness in expanding shade ranges has left many darker-skinned consumers feeling excluded and reluctant to support brands that don't support them, however, the tide is finally turning. We are starting to see a shift thanks to AI and increased personalisation to create the perfect foundation shades.According to celebrity South-Asian make-up artist Mira Parmar, who recentl...

From Iraq to the UAE, the Arab world carries some of the most prominent names in beauty and skincare and then some. From being used on red carpets to making an appearance in dozens of YouTube tutorials, these Arab-owned labels are ready to make a stance in the beauty world.To familiarize you with a few names you may not be aware of yet, we've put together some of the hottest Arab-owned beauty and skincare labels to keep on your radar.EnziCould this be the answer to dry skin we've been looking fo...

They say the eyes are the windows into our soul, so why not give your eyes some much needed TLC? Cult-favorite beauty and skincare brand, Glossier is starting 2024 off to a strong start with its newest (and highly requested) product launch: "Full Orbit" Eye Cream. The product, that resets the skin closest to your eyes, is a lightweight gel-cream that sits smoothly on the skin surface; offering 24 hour hydration while de-puffing and reducing dark circles.The eye cream includes key ingredients suc...

Using infrared-light technology and wind, L'Oreal's newest Airlight Pro is a hair drying tool designed for both professional stylists and at-home users. Not only does the product care for the planet with up to 31% less energy consumption, but it cares for the hair by drying just the surface to preserve internal moisture.The Airlight Pro uses the brand's LightCare™ technology which was developed in collaboration with Zuvi, a hardware startup. Additionally, the brand's latest product was tested ...