Bella Hadid Stars in Orebella's New Holiday Campaign

The holiday season is upon us and Orebella is celebrating with a new holiday campaign starring the brand's founder Bella Hadid. After the perfume line was officially launched in the Middle East this month, Orebella says its ushering in the next phase of its fragrance innovation.

After successful expansions in the UK and Mexico, Orebella is continuing to conquer the global stage. Its newest growth is in the Middle East, with upcoming stores in Kuwait, Dubai and Saudi Arabia. In partnership with Ulta Beauty, the retail spaces include beauty products from over 300 brands.

 

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With its transformative "skinification of scent" ethos, Orebella's alcohol-free fragrances are infused with skin-loving ingredients to both hydrate the skin and elevate your mood. Thanks to snow mushroom and oils like shea and jojoba, the perfumes are said to be long-lasting and suitable for all skin types.

In honor of the brand's lineup of five bi-phase skin perfumes, the new VHS holiday campaign harps on each scent's distinct aura and evocative scent notes. Just in time for the gifting season, "WINDOW2SOUL," "SALTED MUSE," "BLOOMING FIRE," "NIGHTCAP" and "ETERNAL ROOTS" will make the ideal addition to any beauty lover's scent rotation.

While you're here, read about REFY's new "Chrome Collection."

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