AFTA Studios Just Dropped the Perfect Lionesses Merch

New official Lionesses merch is dropping just in time for the Women's Euro finals and AFTA Studios is the brand behind the launch. Run by creative wife duo Becca and Jade, who went from fans in 2022 to official merchandise designers for the England Lionesses today, AFTA Studios is hailed as the U.K.'s creative voice within women's football.

Launching three limited-edition designs all inspired by the trailblazing team, the collection captures the personalities of the Lionesses and the fans' excitement for the team. The three prints state "England Lionesses," "All Aboard the Lionesses Train" and "Rise of the Lionesses," each carefully created to illustrate different aspects of the team.

The collection comprises T-shirts, hoodies, mugs, notebooks, keyrings, prints and pens. If you were stuck on ways to show your support this summer, here's your answer. Whether this is the first time you've tuned in or you're a longtime fan, the collection is the perfect show of pride.

Founders Becca and Jade share, "From fans to creators, this collection is a full-circle moment for us as well as a celebration of the Lionesses. Working with The FA to share the Lionesses energy through our signature style has been an honor. We hope this collection inspires fans of all ages to get behind the team this summer and beyond."

The collection is available to buy on the AFTA Studios website.

In other football news, check out why Lucy Bronze's strapping scene is already an iconic women's football moment.

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