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Aya Muse Unveils Resort 2023 Lookbook Starring Elsa Hosk

Aya Muse, the slow-fashion brand pushing for a sustainable future, has unveiled its Resort 2023 collection in a lookbook starring Elsa Hosk.Taking inspiration from the relationship between bees and nature, designer Tina Rodiou created garments symbolizing the cohesion and beauty of life. The interconnectedness, energy and collaboration of bees are translated into ready-to-wear pieces ranging from dresses and suits to tops and skirts, which are all made using recycled wool and polyester.Standouts...

info@hypebae.com (HYPEBAE) Tue, 21 Jun 2022 HYPEBAE
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Anna Wintour Approves of the adidas x Gucci Collab?

Yes, Anna Wintour wears adidas too. In a recent selfie posted by Kim Kardashian, the Vogue editor-in-chief was spotted wearing a piece from the adidas x Gucci collaboration that dropped earlier this month.Wintour, known as one of the most powerful names in fashion and famous for her signature bob cut and consistent style, surprised fans with her unexpected choice of fashion. The Cut describes her go-to look as "a nipped-in waist, a hemline falling to her knee or below, and a conservative neckl...

info@hypebae.com (HYPEBAE) Tue, 21 Jun 2022 HYPEBAE
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The Ultimate 2022 Capsule Wardrobe in 9 Simple Buys

If you're a loyal Who What Wear reader, as I suspect you might be, you'll have already devoured our summer 2022 trend report, outlining every notable look, garment, and accessory we saw during September's fashion-month showcase. If this, however, is not the case, I suggest you take a look at it and meet me back here once you're up to speed.Okay, now that you know precisely what the new collections look like, let's talk about how to channel them in real life. We know the runways present an exag...

Maxine Eggenberger Wed, 22 Jun 2022 Who What Wear
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NOAH x adidas Originals Reunite for SS22 Collaboration

NOAH and adidas Originals are set to deliver their final collaboration for the Spring/Summer 2022 season, following their longstanding partnership featuring the Vintage Runner and the Rod Laver Super.The finale of the collaboration features a range of cozy essentials, including a white knit pullover sweater, pinstripe track pants and raglan trench coats. The accessories range is comprised of bandanas and bucket hats, while the images give a sneak peek at a co-branded Superstar.adidas explained i...

info@hypebae.com (HYPEBAE) Mon, 20 Jun 2022 HYPEBAE