News
featured-image

Louis Vuitton Names BTS Global Brand Ambassadors

Shortly after the K-pop group's unexpected collaboration with McDonald's, BTS has now been named the House ambassadors of Louis Vuitton. The announcement comes after the HYBE-led band wore designs from the fashion brand for red carpet appearances."I am delighted BTS are joining Louis Vuitton today. I am looking forward to this wonderful partnership, which adds a modern chapter to the House, merging luxury and contemporary culture. I can’t wait to share all the very exciting projects we are wor...

info@hypebae.com (HYPEBAE) Thu, 22 Apr 2021 HYPEBAE
featured-image

Netflix Orders New Reality Series Based on TikTok's The Hype House

Netflix has announced that a new reality TV show is in the works based on TikTok's The Hype House. According to Deadline, the series will be produced with Wheelhouse Entertainment."Wheelhouse was launched as a one-stop shop for talent and creators looking to leverage their own brands through content. It’s incredibly gratifying to partner with Netflix on this show and elevate the next generation of stars and entrepreneurs," Wheelhouse Group's Chief Content Officer Eric Wattenberg said in a st...

info@hypebae.com (HYPEBAE) Thu, 22 Apr 2021 HYPEBAE
featured-image

42 Seriously Good Sale Finds I Almost Don't Want to Share

While there are plenty of big sales that everyone has their eye on throughout the year, there are also plenty of amazing sale finds to uncover at any moment if you know where to look. Scrolling through the sale sections at your favorite retailers and brands can be pretty time-intensive, but luckily for you, it's my job to hunt for the best of the best when it comes to online shopping. Here, I've done the work for you and rounded up the very best sale shopping finds right now.Ahead, you'll find s...

Kristen Nichols Wed, 21 Apr 2021 Who What Wear
featured-image

Parade Launches Its First Collection of Bralettes

Known for its inclusive underwear, Parade has now expanded its offerings to include bralettes. The Gen-Z brand's latest silhouette arrives in two different designs: the Scoop and Triangle."Expanding Parade into becoming a full-stack underwear company with bralettes is a natural next step. We saw our community eager to complement their Parade underwear with an equally comfortable, stylish and sustainable top offering through social and jumped to deliver," Parade's founder and CEO Cami Tellez said...

info@hypebae.com (HYPEBAE) Wed, 21 Apr 2021 HYPEBAE