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EXCLUSIVE: Athene Club and The New Originals Team Up for Outdoor-focused FW21 Line

Founded in 2015, Amsterdam brand The New Originals has been dedicated to producing long-lasting performance clothing. For its latest collection, the label has teamed up with Athene Club -- a UK-based female-oriented space and hiking club -- to create a range of technical and outdoor-focused silhouettes."We both hope for the space to grow bigger than us because we know there’s more of us that just want to be outside," The New Originals comments on the collaboration in a press release. Standout ...

info@hypebae.com (HYPEBAE) Wed, 06 Oct 2021 HYPEBAE
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Rihanna Plans To Open Physical Savage X Fenty Stores Soon

Rihanna is set to expand her fashion empire by opening physical stores for her Savage X Fenty lingerie brand.In a recent interview with Bloomberg, the brand's chief marketing and design officer, Christiane Pendarvis, shared that fans can "absolutely see some stores in 2022" in the United States. Rih is also considering setting up shops in Europe, however, nothing has been confirmed as of writing.Since its founding in 2018, the brand has focused on its e-commerce platform and launched a number o...

info@hypebae.com (HYPEBAE) Wed, 06 Oct 2021 HYPEBAE
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Swatch Goes Back to the Year 1984 With Its "Reloaded" Collection

Swatch has gone back to its roots for its latest 1984 "Reloaded" collection. The range is comprised of five watches arriving in red, black, white, gray and yellow.The models are all crafted from a mix of ceramic and bio-sourced plastic made of castor oil, delivering a robust, lightweight material that is scratch resistant and boasts a "soft touch" finish. Select styles feature monochrome graphics on the dial, giving it an overall bold look. The white New Gent, in particular, sports a multi-color...

info@hypebae.com (HYPEBAE) Wed, 06 Oct 2021 HYPEBAE
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Frankies Bikinis Launches Drop 1 of Its Resort 2022 Collection

Frankies Bikinis has debuted the first drop of its Resort 2022 collection comprised of transitional seasonal pieces dressed in the brand's new prints.On top of the brand's signature swimwear pieces, new loungewear offerings have been added to the catalog, which you can pair with your bikini or one-piece this season. Crafted from Plisse fabric, the long sleeve Nova Top and Joey Pants set is perfect for lounging around at home in. Another cozy option is the Koa Top and Michelle Pants set. The t...

info@hypebae.com (HYPEBAE) Wed, 06 Oct 2021 HYPEBAE