It's Black Friday, and top-tier retailers are coming in hot with incredible deals. With an array of deeply discounted pieces, H&M is not any different. Combing through pages filled with hundreds of deals can get a bit tiring, so I've done the work for you. Yes, I've sifted. Yes, I've scoured. The result is a curated selection of my favorite H&M Black Friday Deals. If you're dying to jump in headfirst, then look no further. From everyday basics to the coziest knits, every product category is ...

Black Friday is officially here, and if you're shopping the sales this year, it's time to get down to business, as many of them started early in the week and will be wrapping up soon. One Black Friday sale that you're definitely not going to want to miss is Shopbop's. From now through the end of the day on Monday, November 27, Shopbop is offering 25% off nearly everything on its site with the code HOLIDAY.I probably don't need to tell you this, but Shopbop is one of the best places to shop on t...

If you're a fan of Reformation (and honestly, who isn't?), you're probably aware that the brand doesn't hold all that many sales. In fact, it's fewer than five a year. So Reformation's Black Friday sale is one you should definitely take advantage of, even though the entire internet is currently vying for our attention (and wallets). From now through midnight on November 27, Reformation is offering 25% off of the entire inventory—even its limited edition pieces. (Prices are marked with the di...

Preppy fashion, derived from the style found at preparatory schools, has kind of a bad rep. Or rather, it has strayed from what it originally looked like and toward obnoxious whale embroidery and an overabundance of gingham. But that's not really what preppy fashion is, and J.Crew—specifically under the helm of its head of womenswear design, Olympia Gayot—has been among the handful of brands to remind people of its origins and fashion codes. Think oxford button-down shirts, classic penny ...