How are you shopping for the year ahead? There’s no doubt here at Who What Wear we love to inform you about all the latest trends, It items, and current must-haves to help inform your shopping choices, but today, we’re focusing on a subject I’m particularly enamored with: Shopping for your zodiac sign. With a hopeful new year in front of us, what better time to tap into our astrological sign to help us guide our choices and express our true and best selves?To get more insight, I tapped in...

Did anyone else start the year with a closet cleanout? For the past few weeks, I’ve been tackling my chaotic wardrobe—re-assessing what items I love, what to keep, and what pieces I'm finally read to let go of. And of course, I’ve been making room for a few new season pieces I’m excited to get my hands on for spring.As a francophile who loves French-girl style I was curious to see what some of my favorite French fashion girls are also yearning to buy for the new season, as well as wha...

Growing up, my older sister was my first style icon (I wouldn't think something was cool till I got her opinion on it), and to this day we still bond over clothing, despite having completely different styles. While she still dabbles in the occasional trend, she much prefers pieces that are more minimal and neutral in design. While she still loves fashion, after she became a mom of two, she quickly realized that certain items just aren't practical with kids, despite how forward and stylish they ...

If finding a well-fitting bra is a challenge, then shopping for that of the activewear variety is another beast entirely. We not only want to find a sports bra that is comfortable and supportive enough to withstand a long run or work-out class, but it should also ideally be stylish and flattering (so no armpit pinching), and the fabric should wick sweat too. Not too much to ask for, right?With so many sports bras out there it can be hard to find the right one for you and the activity you’re e...