There comes a time in almost every fashion item's lifespan when the hype around it starts to wane. That doesn't in any way, shape, or form mean that said praise will never return, but it does probably signify the need to store those afflicted pieces away for a while to make room for their replacements. Nowhere are trends cycling as quickly and significantly right now than footwear, a space where, in 2024, new buzzy colors, shapes, and specific shoe styles dethrone their formerly on-top foe...

In honor of the New Balance 990’s lasting legacy within street culture across major East Coast cities, the footwear brand visited Philadelphia, Washington DC, and Baltimore this past summer to learn firsthand how the 990 became “the people’s sneaker” within these creative communities. The 990 transcends traditional footwear as it has become a symbol of community, as well as unbridled expression and experimentation.In honor of the New Balance 990’s lasting legacy within street culture a...

When Who What Wear spoke with brides-to-be and bridal stylist Anny Choi, the message was clear that bridesmaids' dressing isn't as cookie-cutter as it once was. Gone are the days of coordinated dresses that were the running joke of wedding-related films like My Best Friend’s Wedding or 27 Dresses. (We'll never let the montage of Katherine Heigl trying out every ridiculous themed dress disappear from our memory.) For the modern bride, assessing the bridesmaids' outfits for perfect coordin...

Welcome to your new safe space and Hypebae's first-ever sex and dating column, Ask a (S)expert. This new weekly series is led by Haitian-Chinese and LA-based sexpert Gigi Fong, our in-house sex and dating editor.Gigi is a former sex worker, boudoir artist and podcaster now hosting safe spaces for the Hypebae community. She specializes in all things sex-positive from unconventional dating to pleasure for lovers of all identities. To have your questions answered, visit our dropbox below and an...