Beauty
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Blanket Coats: The Outerwear Trend Going Viral on TikTok

What started as a micro-trend in the world of outerwear, blanket coats are now going viral on TikTok, where we're seeing many fashion conversations unfold. Totême’s signature scarf-jacket—finished with a fringed scarf, chain-stitch embroidered pockets and edges, and a blanket-like wool material—is specifically the cult buy that is landing everywhere on my feed. Perhaps, that is why the piece is sold out practically everywhere and carving itself out as one of the key buys for fall. What’...

Kristen Nichols Fri, 28 Oct 2022 Who What Wear
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Derms 100% Endorse These Under-$16 Body Lotions You Can Buy at the Drugstore

There are plenty of beauty products worth spending your hard-earned cash on, but there are also plenty of drugstore options out there that are incredible options for a fraction of the price. This is especially true when it comes to products like body lotion, which people tend to use a lot of and go through fairly quickly. I almost exclusively buy my body lotions from the drugstore—for daily use, they work just as well to moisturize my skin as some of the higher-end options. The key is to ma...

Katie Berohn Fri, 28 Oct 2022 Who What Wear
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Lori Harvey Channels Her Inner Aaliyah With "Fishtail" Eyeliner Look

Lori Harvey's "fishtail" graphic eyeliner served as a nostalgic Aaliyah moment.We're used to soft glam vibes for Harvey's makeup choices, so seeing a minimal, skin-first beat from the star wasn't unusual, but the well-executed eyeliner is what turned her photo opp. The look starts from the root of her outer eye corner, with one clean swipe of liner over the top lid and another extending in parallel from her lower lash with an intentional space to open the eyes. The liner option paired well withe...

info@hypebae.com (HYPEBAE) Fri, 28 Oct 2022 HYPEBAE
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TikTok’s ”I’m Cold” Makeup Trend Is a Love Letter to Holiday Movie Heroines

TikTok is infamous for making a beauty trend out of a state of being. From "crying makeup" embracing the tears of seasonal depression to the current "I'm Cold" makeup trend storming FYP pages of beauty lovers ahead of the upcoming winter.The "I'm Cold" makeup trend is TikTok's glamorization version of the glowy, flushed blush-heavy look you often get when the temperatures drop. Created by makeup artist Zoe Kim Kenealy, the look evokes those cheesy Holiday movies where the main character has perf...

info@hypebae.com (HYPEBAE) Fri, 28 Oct 2022 HYPEBAE