Beauty
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The Experts Have Spoken—These 12 2023 Hair Trends Are the Only Ones That Matter

I've been thinking a lot about what 2023's hair trends will be. In 2022, we saw '90s-inspired blowouts make a comeback (we're looking at you, Dyson AirWrap), and with long post-lockdown hair reigning for a while, so many went for the chop, whether it was for the mixie (a hybrid of the mullet and pixie cut) or the boy bob. Color-wise, we saw the revival of '70s blonde, and with so many celebrities going red in 2022, hair salons were seeing every shade being requested in the chair, from glossy...

Eleanor Vousden Fri, 03 Feb 2023 Who What Wear
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Millie Bobby Brown Is Unrecognizable With Dark Brunette "French Girl Bob"

As far as we're concerned, bobs are in for 2023 for A-listers. From Hailey Bieber, Megan Fox and Paris Hilton — we've got many styles and trends to choose from. Entering the bob hairstyle chat now for the girlies is Millie Bobby Brown.Brown is holding it down at the forefront for Gen Z with her very own take on the "French girl bob." On her brand Florence By Mills Instagram story, the star showcases her "Look Alive" Eye Cream and her "lived-in" hair. Now, we're obviously tuned in to her skinca...

info@hypebae.com (Hypebae) Thu, 02 Feb 2023 Hypebae
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Florence Pugh "Puts Her Foot Down" on Hollywood’s Harmful Body Image Standards

The expectations for women in the entertainment industry are constantly under scrutiny. How females choose to do their skincare, makeup, body and haircare routines are always under the male gaze creating harmful false values and damaging beauty standards. We're grateful to strong voices like Selena Gomez and Florence Pugh, who aren't afraid to speak their minds regarding women and body image.In Pugh's latest interview with Vogue, the cover star admitted that she was always fearlessly passionate ...

info@hypebae.com (Hypebae) Thu, 02 Feb 2023 Hypebae
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Psst: Sephora Sells A Ridiculous Number of These 18 Products—Here's the Reveal

You know how that psychological principle states that the more options you're presented with, the less happy you are with the outcome you choose? That's how I sometimes feel when I shop at big beauty retailers like Sephora. If I'm stuck between three different lipsticks, let's say, then I find myself contemplating my choice long after my card has been charged. Did I choose the right one? Should I go back and exchange it? Should I even be looking at lipsticks? Maybe I need a tinted lip balm i...

Kaitlyn McLintock Thu, 02 Feb 2023 Who What Wear