Beauty
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Is It Just Me or Are TikTok Beauty Trends Just a Bunch of "Fluff?"

On the beauty side of TikTok, every time a new "trend" comes out, I secretly roll my eyes and ask myself this burning question: "Who's really doing this?"With the occasional practical trend across the skincare, makeup, and haircare categories, none of the "new" finds are truly new as they belong in some context to a cultural group — which mostly comes from the BIPOC community and being appropriated and whitewashed into something else. With the trends that are leaning more experimental and a bi...

info@hypebae.com (Hypebae) Mon, 03 Apr 2023 Hypebae
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Kim Kardashian and North West's Hello Kitty Nails Are What Social Media Needed To See

Kim Kardashian x Hello Kitty is the iconic manicure collab we didn't know we needed.While roaming the streets of Tokyo, Japan the KarJenner sister paid homage to the city with her latest baby pink nail game. For the occasion, she sported long, coffin-shaped nails with the classic pink and white French manicure adorned with a Hello Kitty charm on the ring finger. Manicurist Kim Truong created the moment in which she shared that she used DesignEx Pro Medium Coffin Tips to give Kimmy's nails the co...

info@hypebae.com (Hypebae) Mon, 03 Apr 2023 Hypebae
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I Swear Lizzo Has the Best Makeup Recs on TikTok—10 Products I'd Buy Immediately

If you've been on TikTok lately, you've probably seen some of Lizzo's content. The singer's TikToks are some of the best celebrity TikToks in the game—she gives fans behind the scenes looks at concerts and her day to day life, she uses her platform to educate fans on racism and body shaming, and she even posts get ready with me videos where she shares how she gets glam. Lizzo doesn't often disclose the products she uses in a voiceover or caption, but as a beauty editor with a keen eye for br...

Katie Berohn Mon, 03 Apr 2023 Who What Wear
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JJJJound x Reebok Club C "Olive" Receives Release Date

UPDATE (April 3, 2023): Following initial teasers, JJJJound and Reebok have unveiled more information on the release of the "Olive" iteration of their collaborative Club C. The kicks, donning the Montréal studio's signature minimalist look, are slated to drop on April 6 via JJJJound, followed by a wider release at Reebok's stores. Take an official look at the sneakers in the gallery above.ORIGINAL STORY (March 20, 2023): JJJJound and Reebok have had a longstanding partnership, releasing coveted...

info@hypebae.com (Hypebae) Mon, 03 Apr 2023 Hypebae