Beauty
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I Tried the "Supermodel Face Lift" Makeup Technique Taking Over TikTok

Another day, another makeup technique going viral on TikTok. We've seen tons of TikTok makeup trends get popular over the past few years—from dot contouring to underpainting to "I'm cold" makeup—and there's no indication that TikTok makeup will start slowing down any time soon. The latest makeup trend that keeps popping up on my For You page is called the "supermodel face lift," and after seeing it consistently gain more and more momentum, I decided it was time I tried it for myself.Ins...

Katie Berohn Wed, 05 Apr 2023 Who What Wear
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Makeup Artists Say This Concealer Presses the Delete Button on Dark Circles

I never used to use concealer sticks, but now that I'm a beauty editor and have expanded my makeup collection quite a bit, I can't imagine my arsenal without at least a couple of them. IMO, concealer sticks (and foundation sticks) work extremely well when you're in a hurry. A couple quick swipes and you can easily blend them out with a brush or your fingers. Whether you're trying to conceal dark circles, an unwanted guest (aka pimple), or redness, there's definitely a stick formula out there f...

Shawna Hudson Wed, 05 Apr 2023 Who What Wear
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Little Simz Stars in Vans' New "This Is Off the Wall" Campaign

Vans just enlisted the help of UK rapper Little Simz for its all-new "This Is Off the Wall" campaign for 2023.Continuing the brand's dedication to individuality and self-expression, the campaign also features a whole host of talents known for their contributions to their industry. Names like Beatrice Domond, Felipe Nunes, Irene Kim, Cocona Hiraka, Arthur Bray and Salome Agbaroji join the roster, aiming to empower the next generation of today's creatives.Visually, the campaign boasts bold color p...

info@hypebae.com (Hypebae) Wed, 05 Apr 2023 Hypebae
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Estée Lauder Taps Designer Feng Chen Wang for a Limited-Edition Makeup Collection

Estée Lauder has joined forces with Chinese fashion designer, Feng Chen Wang, for an all-new, limited-edition collection of makeup.Celebrating the undeniable achievements of Chinese women who are breaking boundaries, the collection features some of the cosmetic brand's best-selling products, including the Pure Color Lipstick and Double Wear Soft Glow Matte Cushion, alongside debuting an all-new Pure Color Sculpt & Glow Multi-Tasking Palette, co-created with Feng Chen Wang.Harnessing some of...

info@hypebae.com (Hypebae) Wed, 05 Apr 2023 Hypebae