Welcome to Deep Reviews—your one-stop destination to discover the absolute best products and brands the beauty industry has to offer. Every month, the Who What Wear staffers you already know and trust will research, test, and review the market's most sought-after and buzzed-about products to see which formulas (of the hundreds up for consideration) are truly worth your hard-earned money and attention. You can expect honest, completely uncensored feedback and no-BS recommendations our hard-to...

There's no denying that buccal fat removal is trending. For proof, just scroll through TikTok where #buccalfatremoval has amassed over 180.9 million views. The procedure, which involves removing fat from the cheek area via a small incision, has been the topic of endless discussion. According to Jeffrey Lind MD, double board-certified plastic surgeon, we have social media sites like TikTok to blame for our buccal fat fixation. "Social media plays a huge role in the popularity of this procedure ...

Cult-loved brand REFY preps your lips for summer with the launch of Lip Buff, a treatment designed to exfoliate and naturally plump your pout.The chic clear serum is infused with a natural, plant-based plumping agent, which gives you an instant fuller lip while helping to remove the appearance of any cracking or fine lines. Embedded with skin-loving acids and a cocktail of Hyaluronic Acids, your lips will feel hydrated and nourished. Equipped with a unique applicator that works to buff and remov...

Matte foundations can be real tricky, to say the least. If you have dry skin, I'd probably avoid them altogether, but if you have oilier skin, you've come to the right place. Using a foundation with a matte finish helps with oil control and creates that poreless, airbrushed finish we all know and love. It sounds pretty perfect in theory, but celebrity makeup artist and founder of Color May Vary, Renée Loiz, has a bit of advice when it comes to choosing the right one for your skin. You can t...