Beauty
featured-image

Meet NuNorm, The Brand Making Makeup For Men

NuNorm is a makeup line that was created specifically for men to "defy the stereotype that makeup is exclusive to women." It's founder, Jeff Lau, was inspired to create the brand by his son, whom he'd watch play in nail polish and makeup with his daughter. Seeing his son's "carefree attitude" towards wearing makeup proved to be pivotal, inspiring Lau to create a cosmetics line with men in mind and, he hopes, change the conversation around masculinity and makeup.The line consists of five products...

info@hypebae.com (Hypebae) Fri, 05 Apr 2024 Hypebae
featured-image

Rita Ora Wants To Help Grow Your Hair With Her New Brand, TYPEBEA

Rita Ora is truly in her style and beauty titan era. Coming off the heels of another clothing collection launch with retailer Primark, the British singer just announced her first haircare line called TYPEBEA. In partnership with Anna Lahey of Vida Glow, the brand is said to be the solution to the challenges Ora's faced throughout her hair journey, specifically in reversing years of damage from excess use of heat and styling during her music career. On the brand's purpose, Ora shares in a press s...

info@hypebae.com (Hypebae) Wed, 03 Apr 2024 Hypebae
featured-image

Louis Vuitton's 45 Scent "Perfume Atlas" Is A Luxury Fragrance Fantasy

Louis Vuitton's "Perfume Atlas" collection is straight out of a fragrance dream containing a whooping 45 different scents in its white box set. Created by Jacques Cavallier Belletrud, Master Perfumer of Louis Vuitton, the 400-page book follows his global journey of searching for and sourcing the ingredients used for the brand's fragrances.The atlas also includes words by respected perfumery author Lionel Paillès, illustrations by Aurore de la Morinerie and photographs by Sébastien Zanella to c...

info@hypebae.com (Hypebae) Wed, 03 Apr 2024 Hypebae
featured-image

Joe Freshgoods' New Balance 1000 Collab Is Coming Soon...

New Balance is bringing back its archival 1000, first released in 1999. Teaming up with one of its best-known collaborators, Joe Freshgoods, the new release is now highly anticipated and after several teases and early looks, we now finally have an official release date.First teased by sneaker leaker woganwodeyang, the revived kicks arrive in two core colorways of "Pink Mink" and "Black Ice," featuring co-branding and special detailing throughout. The modular kicks arrive with mesh and leather up...

info@hypebae.com (Hypebae) Wed, 03 Apr 2024 Hypebae